New Scientist (NS) has launched a crowdfunding campaign to fund the production of a range of beer from scratch.
The crowdfunding campaign, called Beer From Scratch: An Adventure Through The Brewery’s Past and Future, aims to raise $30,000 (£22,000) to produce five different batches of beer that are expected to be released by 2020.
The beers, to be named Beer Fromscratch: A Trip Through the Brewery’s History, will be brewed by the New Zealand-based BrewDog brewery.
“In New Zealand, beer is traditionally produced by a few small breweries that brew one beer, often with very small amounts of yeast and water,” said Beer From The Scratch creator Peter Wilson in a statement.
“The goal of this campaign is to raise the money to bring the beer from the BrewDog and BrewDog Australia to New Zealand and hopefully to give people a taste of the history of beer brewing in New Zealand.”
Each beer will be made with the same ingredients and will be available for purchase in Australia.
The BrewDog beer will feature locally sourced ingredients including organic cane sugar, ginger and malted barley, all sourced from New Zealand’s Nelson River Valley.
The other beers will feature Australian hops, such as Cascade, Citra, Amarillo and Chinook, from the Northern Territory.
“This is a story about the brewers who made the first beer in New York, the beer that inspired James Bond, the beers that influenced New Zealand beer, and the beers we are now making,” said BrewDog founder and CEO John Poole in a press release.
“Beer fromscratch is a chance to see how the craft beer industry came to be.
I am thrilled to bring beer fromscraping back to the UK and hope that it will inspire other brewers to join us in bringing their own creations to New Zealander shores.”
The beers will be released in Australia at a time when the craft brewing industry in New England is booming.
The country’s craft beer production industry is expected to grow to $15 billion by 2020, and there are more than 300 craft breweries in New South Wales alone.
In 2014, New Zealand BrewDog, which is owned by the same owners of the brewery that made Beer From the Scratch, brewed a beer for a charity event.
“We’re really excited to be able to share this beer with the wider craft brewing community, and hope to see a number of craft breweries using the Brewdog product as they grow,” said Wilson.
“I think that beer from scratch will help the UK beer industry to continue to grow.”
Beer from Scratch was inspired by a visit to New York City to see the brewery in action.
“What struck me was that, unlike any other craft brewery, they were really keen to keep the history and the traditions alive,” Wilson said.
“They’ve kept the same recipes, but made a whole new batch of beer to celebrate New York’s 20th anniversary, which was really great.”
Wilson hopes to release the first batch of beers by November 2019, and hopes to have all five beers available by the end of 2020.
“Each beer will have a distinctive taste, a rich flavour, and a distinctive aroma, which will make it really easy to drink,” he said.
The Kickstarter campaign will be funded by the Australian Taxation Office and will include a pledge of a donation of $25 for every beer sold.
“It’s an opportunity for New Zealanders to get in touch with their heritage and to show that beer can be made in New Zeland, and is just as important as beer in the UK,” Poole said.